St. Regis Residences Limassol: A First for Cyprus — What Investors Need to Know
Limassol has a new flagship project: Marfields Group, together with Marriott International, is launching sales of St. Regis Residences — the first in Cyprus and the largest St. Regis Residences in Europe. The project sits on Limassol's front coastline and comprises around 250 residences.
What Branded Residences Are
Branded residences are residential property operated under the flag of an international hotel brand. The buyer gets not just an apartment but the infrastructure of a five-star hotel: concierge, spa, restaurants, housekeeping, rental management — all under a single operator.
St. Regis is the ultra-luxury flagship of the Marriott International portfolio (positioned above Ritz-Carlton). The project is possible because Marfields has already delivered the Ritz-Carlton Residences in Limassol, which sold out completely.
The Price Advantage: Savills Data
According to Savills, branded residences trade at an average premium of 31% over comparable non-branded properties. In European resort markets the range is 20% to 45%. Rental rates are 15–25% higher.
This means the buyer enters an asset that is priced above the market from the outset and generates a higher income stream.
The Tax Argument
Cyprus is one of the few EU markets with zero capital gains tax on property sales (under certain conditions) and zero inheritance tax. Compared with Spain, Portugal or Greece — where CGT reaches 19–28% — exiting a Cypriot asset is significantly more advantageous financially.
Target Audience and Liquidity
Marfields is targeting buyers from the United Kingdom, Russia, Israel, the UAE, Kazakhstan and Central Asia. These are the same cohorts that account for 43% of all non-resident transactions in Cyprus in 2026 — meaning the project lands squarely in an active demand market.
Completion is scheduled for 2031. Investors entering at the launch of sales traditionally capture the maximum value growth by handover.
*Source: Cyprino, Marfields Group*